Closeup Nepal announces return of #NajikAau Digital Campaign

KATHMANDU, FEBRUARY 7: Closeup Nepal has announced the return of its #NajikAau Digital Campaign this Valentine’s season. The campaign aims to encourage individuals to turn mutual attraction into action. Closeup, an oral care brand, has always aimed to foster confidence and inspire individuals to make the first move, bringing them closer to their loved ones.

Taking a “unique” approach, the #NajikAau digital campaign introduces an engaging web series that enables users to influence the outcomes of four distinct stories. Users can comment on how they want the stories to unfold, and based on the chosen comments, the narrative will be shaped. Additionally, Closeup Nepal launched a dedicated microsite,, where participants can enjoy daily quizzes, write love notes to their special ones, and stand a chance to win exciting gift hampers.

The top 100 selected love notes will be showcased on prominent billboards in Nepal, and three lucky participants will win an “exclusive” luxury dinner date and spa experience along with a gift hamper from closeup with their loved ones at a 5-star Hotel in Kathmandu.