FNCCI President calls for promoting Nepal as a premier Buddhist destination

KATHMANDU, MAY 23: Chandra Prasad Dhakal, President of the Federation of Nepalese Chambers of Commerce and Industry (FNCCI), has called for concerted efforts to promote Nepal as a premier global destination for Buddhist tourism.

Speaking at the Buddhist International Travel Mart (BITM) in Kathmandu yesterday, Dhakal emphasized the need to leverage Nepal’s profound Buddhist heritage, highlighting iconic sites such as Lumbini—the birthplace of Buddha—as well as Tilaurakot, Ramgram, Boudhanath, and Swayambhunath.

“This mart plays a vital role in promoting Nepal’s Buddhist destinations internationally and encouraging longer tourist stays in Lumbini,” he said. He noted that the event also serves as a platform for business exchange between international buyers and domestic tourism service providers.

Dhakal urged stakeholders to further develop BITM, which was initiated in 2019 under the leadership of the Nepal Association of Tour and Travel Agents (NATTA), into a strong international brand that positions Nepal as a key hub for Buddhist tourism. He also emphasized the importance of establishing a transnational Buddhist Circuit that links Nepal’s sacred sites with pilgrimage destinations in India, which would appeal to the large Buddhist population in neighboring countries.

“If we can inspire Buddhists around the world to visit Lumbini at least once in their lifetime, it could be transformative for Nepal’s tourism industry,” he added.

Highlighting the growing appeal of wellness tourism, Dhakal pointed out that the tranquil environment of Lumbini offers an ideal setting for meditation and mindfulness retreats, which are increasingly sought after by tourists looking to escape modern-day stress.

Addressing persistent infrastructure challenges, he stressed the urgent need to operationalize Gautam Buddha International Airport, which has faced delays despite significant investment. He also expressed concern over limited connectivity and high airfare costs, issues he said are worsened by government-imposed VAT on air tickets.

To strengthen the tourism ecosystem, Dhakal urged the government to enhance the effectiveness of the Nepal Tourism Board, make Nepal Airlines more competitive, and simplify immigration procedures, particularly for delegates attending international conferences and meetings in Nepal.

Concluding his remarks, Dhakal invited foreign investors to explore opportunities in Nepal’s hotel, resort, and cable car sectors, affirming the private sector’s willingness to collaborate in international partnerships.

The event was attended by national and international tourism entrepreneurs, government officials, media representatives, and other key stakeholders.