Tata Motors launches its premium hatchback, the Altroz, in Nepal

Kathmandu, September 17. Tata Motors along with its sole authorised distributor in Nepal, Sipradi Trading Pvt. Ltd, digitally launched the premium hatchback – the Tata Altroz – today in Nepal. The Tata Altroz has garnered overwhelming response in India since its launch earlier this year. The Tata Altroz will be available in all Sipradi dealerships at an introductory price of Rs. 29,99,000 and is open for bookings from today.

The Tata Altroz is the first car developed on the new ALFA architecture and the second vehicle featuring the Impact 2.0 design language. With its striking design, bouquet of industry-first features and the achievement of Global NCAP 5-star rating, it has set the GOLD Standard in Safety, Design, Driving Dynamics, Technology and Customer Delight.

Speaking at the momentous occasion, Mr. Sujan Roy, Head – International Business, Passenger Vehicles, Tata Motors said, “Today we start a new chapter in Nepal with a car that has set GOLD standard in the automotive industry. Developed to truly enhance the value proposition, the Tata Altroz will set new benchmarks in the premium hatchback segment. Tata Motors has a lot more in store and we have just commenced unveiling our well-defined future product portfolio in the Nepalese market.”

Speaking at the launch, Mr. Rajan Babu Shrestha, CEO, Sipradi Trading Pvt. Ltd. said, “We are elated to launch this premium hatchback, which will be our next step to add the new-generation of passenger cars in Nepal. This is a landmark achievement for us as we set new industry benchmarks. These new models will redefine every segment they feature class-leading design, safety, technology and driving dynamics. We are all set to ride the demand trend for new launches and excite our customers with a new product portfolio.”

Powered by the 1.2L Revotron engine, the Altroz delivers 86PS of power and 113Nm of torque. It offers the perfect balance between sporty driving dynamics and high fuel efficiency, with the multi drive modes: City and Eco. The widest car in the segment, it also provides full flat rear floor to maximise leg space. The Tata Altroz is equipped with a long list of comfort and convenience features; including automatic climate control, 7-inch digital cluster, multi-functional steering wheel, ambient mood lightning, 90-degree opening doors, auto headlamps, rain-sensing wipers along with a host of other features. For the safety of the passengers, the Altroz comes with ABS, EBD, CSC and dual airbags as standard across all variants.